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Clinical courses

 

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  • 4 March 2016

    A SHORT REVIEW ON ZIKA VIRUS PAST, PRESENT STRATAGIES AND FUTURE PROSPECTIVES

    { DOWNLOAD AS PDF }

    ABOUT AUTHORS
    M .Manasa Rekha1*, A. Bharath Kumar1, T.Mubeena1, C. Gopinath2
    1Department of Pharmacy Practice,
    Annamacharya college of Pharmacy, Rajampet, Andhra Pradesh, India.
    2Department of Phytopharmaceuticals and Pharmacognosy,
    Annamacharya college of Pharmacy, Rajampet, Andhra Pradesh, India.
    manasarekharoyal@gmail.com

    Zika virus(ZIKV) is a member of the virus family Flaviviridae and the genus Flavivirus and It is transmitted Aedes mosquitoes like A. aegypti and A. albopictus,which are active at day times[1,2].

  • 25 February 2016
    RESPONSIBLE USE OF ANTIBIOTICS SAVES LIVES

    About Author
    Derle Nikita D
    MVP College of Pharmacy,
    Nashik, Maharashtra, India
    nicks.patil@yahoo.com

    The discovery of antimicrobial drugs (antibiotics) was one of the most significant medical achievements of the 20th century. The term antibiotics literally means "against life"; in this case, against microbes. There are many types of antibiotics--antibacterials, antivirals, antifungals, and antiparasitics. Some drugs are effective against many organisms; these are called broadspectrum antibiotics. Others are effective against just a few organisms and are called narrowspectrum antibiotics. The most commonly used antibiotics are antibacterials. There are several types of antimicrobials--antibacterials, antivirals, antifungals, and antiparasitic drugs. (Although antibacterials are often referred to by the general term antibiotics, we will use the more precise term.) Of course, antimicrobials aren’t magic bullets that can heal every disease. When used at the right time, they can cure many serious and life threatening illnesses.

  • As India's pharmaceutical companies continue to look for greener pastures for growth, the 70 participants in the two-day IPHEX Africa trade exhibition in the Nigerian commercial capital of Lagos will be aiming to increase their exports to western Africa where they see a significant growth potential.

  • Substandard medicines could be three times more prevalent than the government says, two new studies show. These data have serious implications on health in a country where 58.2 percent of the total health expenditure is an out-of-pocket cost burden on people, according to the World Health Organization, and where medicines alone account for between 70 percent and 77 percent of health spending.

  • Being diagnosed with cancer at a prime age with flying dreams and a family to look after can be earth-shattering for most people. But when it comes to facing the stark reality, whom does one blame for the slow but certain decay of cells and tissues in your body.

  • 31 January 2016
    SALES FORCE EFFECTIVENESS: ROLE IN HUMAN RESOURCE DEVELOPMENT

    ABOUT AUTHORS
    Piyush Tripathi*, Neha Bala, Naresh Mali
    Master of Business Administration in Pharmaceutical Management
    IIHMR University, Jaipur, Rajasthan, India
    * piyushtripathi1992@rediffmail.com

    The game of the future is not “Just Large Workforce” but “More Effective Workforce”.

    Sales Force Effectiveness (SFE) is a key strategy to increase profitability that is the only one dependent variable for most of the companies. SFE enables the sales employees or workforce to target bulk of its effort towards highly profitable and most effective ways. SFE is all about efficiency, execution and engagement. Efficiency means how the workforce uses its time and energy in the organization very smartly; execution means how the workforce performs decisively in a planned way, engagement means to unleash the full potential of the sales force. It mainly involves around sales team strategy, talent management, remuneration and support processes, all are the essential responsibilities of Human Resource Management (HRM) of the organization because HR managers participate in developing strategies and ensure that human resource dimensions are considered.

  • 22 January 2016
    QUALITY ASSURANCE OF COSMETICS

    ABOUT AUTHOR:
    Vinay Kumar Singh
    General Manager-Technical,
    Mikasa Cosmetics Limited,
    Ahmedabad, Gujarat
    vinay.s@mikasacosmetics.com

    Quality does not merely mean the goodness of a finished product. Of course, the quality of a finished product is the ultimate objective of a company;  this is also what the consumers expect from the product. However, in order to achieve the desired quality in the finished product, it is essential that the whole plan, starting from the purchase of raw materials to the stage where the ultimate product reaches the consumers, has to contribute towards building quality into the product. Even after the product has reached the consumer, the reactions have to be fed back, so that the product enjoys continuous sales. Quality embraces all spheres of activity. In any organisation, the quality function involves all departments and all groups of personnel. No Quality Assurance Department or Manager will be in position to build and control quality. To build quality, each and every personnel; right from Managing Director to Attender need to contribute.

  • 13 January 2016
    CHARACTERISTICS OF A HIGHLY EFFECTIVE LEADER: LEARNING FROM PHARMACOLOGY

    ABOUT AUTHOR
    Mrudul Kansara
    Sr. Executive, HRD-Marketing
    TROIKAA PHARMACEUTICALS LIMITED
    mrudul.knsra@gmail.com

    Don’t know the name, but someone great had said that reading is one of the best way of learning. If you read the same book for more number of times you can learn new things each time you read that book. Having studied pharmacy for 7 years including diploma, degree & post graduation, I had to refer many subjects repeatedly. To add to this, I got my professional assignment also surrounding my passion for pharmacology (Imparting training to newly selected BE/BMs for cardiac products apart from conducting ACE session as a part of HRD MARKETING team in Troikaa Pharmaceuticals, which required me to refer those subjects again).

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  • 23 December 2015
    ARE YOU DIABETIC DON’T FEAR “COME TO DESSERTS”

    Stevia as a herb has a long history to present. It is one such untapped nature’s wonder which has the potential to alter the sugar dynamics of the world.

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