Abbott India Limited is a subsidiary of Abbott Laboratories, USA, a global, diversified health care company devoted to the discovery, development, manufacture and marketing of pharmaceutical, diagnostic, nutritional and hospital products. The company now employs approximately 70,000 people and markets its products in 130 countries worldwide.
Post: Brand Manager-14000007SC
Job Description
- Support the Brand team in developing Brand Plans & Marketing Programs
- Developing HCP Communication & In Market execution excellence
- Conceptualize and develop Communication for Activations. Leverage Digital / technology platforms to improve the Quality of Customer Interaction. Drive Activations.
- Individually drive a few Strategic/tactical campaigns on the Brand.
- Work close with external and internal stake holders to create new insightful communications(s)
- Support all the relevant research & Brand Health Panel: Nielsen/SSA/Cmarc/ other Brand Measures
- Tracking all Marketing Program KPIs/ ROI
Closely work with the Ethical Sales team to ensure qualitative and quantitative execution of marketing programs.
Candidate Profile
Life science Graduate (B. Pharm / B.Sc) with MBA in Marketing from reputed Institutes
Approximately 4 years’ experience with atleast 2 years in product management of reputed pharma brands
Experience on Ethical marketing of pediatric / nutritional portfolio would be an added advantage
Additional Information:
Experience: 2-4 yrs
Qualification: B.Pharm, B.Sc, MBA
Location: Maharashtra-Greater Mumbai
Industry Type: Pharma / Biotech / Clinical Research
Functional Area: Sales
Last Date: 6th October, 2014
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