SEPTEMBER 2015
Presently, Rupees is slipping against dollar. It shows the relation between demand, supply and price. So if the demand in dollars increases more than the increase in supply, then the "price" of dollar would become more. This is the basic reason for devaluation of Rupees. Prior in Aug 2013 rupee fell around 14% due to unprecedented gold imports and high oil prices and seems like history is repeating itself on some extent. But Big Pharma shares are growing positively when rupee is slipping. Pharma firms are exporting outside on greater extent. Though during past years, there is tremendous amount of decline noted in export of drugs due to regulatory issues.
We are making some layout changes from this issue after getting some feedbacks from readers and marketing experts and also going to revise our editorial members in next month. We are always opened for suggestions and feed-back. It really matters us.
On behalf of our editorial team, I sincerely thank all authors for sharing their views and research with us. Hope we will receive similar support in future also.
Pharmacy is not only profession, It’s a serving of life…
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